NEIGHBOR'S KEEPER
ABOUT

Founded by Tim McGraw and Faith Hill to help people in need and encourage the spirit of neighbors helping neighbors, Neighbor’s Keeper seeks to strengthen communities by contributing to diverse projects with primary emphasis on children’s initiatives.

McGraw explains what distinguishes Neighbor’s Keeper from other organizations: “We can go straight to the heart of the problem, identify a problem or a situation and put funds directly into it, without any red tape, without any overhead, any committee.”
ABOUT

Founded by Tim McGraw and Faith Hill to help people in need and encourage the spirit of neighbors helping neighbors, Neighbor’s Keeper seeks to strengthen communities by contributing to diverse projects with primary emphasis on children’s initiatives.

McGraw explains what distinguishes Neighbor’s Keeper from other organizations: “We can go straight to the heart of the problem, identify a problem or a situation and put funds directly into it, without any red tape, without any overhead, any committee.”
THE CAUSE BRAND

Faith Hill and Tim McGraw engaged David Clark to seamlessly combine their philanthropic efforts into one charity they named the Neighbor’s Keeper Foundation. In response to the request, Clark created the mission statement, logo, branding and launch strategy for the Foundation - which could also support recent victims of Hurricane Katrina in an authentic way, since Tim and Faith grew up in the region and had family and friends that were impacted.
THE CAUSE BRAND

Faith Hill and Tim McGraw engaged David Clark to seamlessly combine their philanthropic efforts into one charity they named the Neighbor’s Keeper Foundation. In response to the request, Clark created the mission statement, logo, branding and launch strategy for the Foundation - which could also support recent victims of Hurricane Katrina in an authentic way, since Tim and Faith grew up in the region and had family and friends that were impacted.
THE CAUSE BRAND

Faith Hill and Tim McGraw engaged David Clark to seamlessly combine their philanthropic efforts into one charity they named the Neighbor’s Keeper Foundation. In response to the request, Clark created the mission statement, logo, branding and launch strategy for the Foundation - which could also support recent victims of Hurricane Katrina in an authentic way, since Tim and Faith grew up in the region and had family and friends that were impacted.
THE LAUNCH IN NEW ORLEANS

In July 2006, Clark helped launch Neighbor’s Keepers in New Orleans, at a benefit lunch for victims of Hurricane Katrina hosted by famed Chef Emeril Lagasse, Tim McGraw and Faith Hill. Later that day, Faith and Tim toured the devastated 9th Ward in New Orleans with CNN’s Anderson Cooper, so the world could see the plight of those suffering in the aftermath of the storm.
THE LAUNCH IN NEW ORLEANS

In July 2006, Clark helped launch Neighbor’s Keepers in New Orleans, at a benefit lunch for victims of Hurricane Katrina hosted by famed Chef Emeril Lagasse, Tim McGraw and Faith Hill. Later that day, Faith and Tim toured the devastated 9th Ward in New Orleans with CNN’s Anderson Cooper, so the world could see the plight of those suffering in the aftermath of the storm.
THE LAUNCH IN 
NEW ORLEANS

In July 2006, Clark helped launch Neighbor’s Keepers in New Orleans, at a benefit lunch for victims of Hurricane Katrina hosted by famed Chef Emeril Lagasse, Tim McGraw and Faith Hill. Later that day, Faith and Tim toured the devastated 9th Ward in New Orleans with CNN’s Anderson Cooper, so the world could see the plight of those suffering in the aftermath of the storm.
THE CONCERT

As part of the Neighbor's Keeper rollout that day, Tim and Faith held the first benefit concert in New Orleans since Hurricane Katrina devastated the city. The sold-out benefit concert at the New Orleans Arena was held in front of 18,000 people, setting a record for the largest audience in the building’s history.
THE CONCERT

As part of the Neighbor's Keeper rollout that day, Tim and Faith held the first benefit concert in New Orleans since Hurricane Katrina devastated the city. The sold-out benefit concert at the New Orleans Arena was held in front of 18,000 people, setting a record for the largest audience in the building’s history.

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